- Just BU provides teenagers with the opportunity to meet, interact with and listen to positive and successful female and male role models currently working within the wider business, corporate, entertainment and sporting communities.
- Just BU gives young people the opportunity to learn skills such as personal belief, goal setting and risk taking by having access to successful, but more importantly, “real” role models.
- Just BU gives teenagers together with their parents a forum in which they will listen to inspirational stories and experiences in life from current female and male role models.


